Barriers and Challenges on the Path to Collections Automation

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September 19, 2023

In a previous article, we discussed the benefits that automating collections processes brings to an organization. These include a significant reduction in costs, an improved employee experience—allowing them to shift from routine, repetitive tasks to more meaningful or higher-value activities for the business—and, of course, high levels of efficiency and accuracy in one of the organization’s most critical areas. Automation also helps reduce losses from incorrect collections, decrease delinquencies, and improve liquidity.

But the big question remains: Does every organization that implements RPA in collections magically and immediately achieve positive results?

It is often said that automation has no prerequisites—that all it takes is identifying the right processes, integrating them, and digitizing them so they can be executed according to established rules.

While this is true, for these advantages to materialize in practice, it is essential to “do the homework”: analyze and understand how people work to identify tasks where automation can genuinely add value to the organization, then conduct a second review to ensure that these activities can be carried out without human intervention.

The Good News: A Trusted Technology Partner

With the right technology partner—one experienced in automation for collections departments—organizations gain access to best practices and proven pathways. This minimizes risks and increases the likelihood of success in every automation initiative.

The Value of Trust

Another major challenge for companies is that they often do not fully understand their own processes, or these processes are highly inefficient due to crossing multiple departments that do not share information effectively—or worse, operate in silos. Therefore, analyzing these processes, identifying ways to optimize them, and implementing automation only after this groundwork has been done not only speeds up the project but also sets it on the path to success.

Change management is another aspect that is often underestimated but has a direct impact on implementation outcomes. Transparent communication with all stakeholders, led by company leaders, with clear and honest details about the scope of automation and a commitment from all areas involved, significantly reduces any resistance that may arise.

This also involves a shift in mindset among leaders whose teams perform tasks that will be automated. They must prepare for this new scenario, redefine their teams’ roles, identify new ways for employees to contribute, and set new expectations regarding the results. The challenge of change management can be summed up in one word: trust.

Common Mistakes and How to Avoid Them

One of the most common mistakes when implementing an RPA solution in collections? Urgency. In the rush to move forward quickly and meet theoretical goals, critical aspects such as how the solution should be implemented, infrastructure costs, control points, and how they should be managed are often overlooked. This can lead to an unjustifiable investment, creating a barrier to scaling automation within the organization.

The collections department is a fundamental part of a company’s operations—it is, after all, responsible for securing revenue. Moving forward with its automation can be a key source of benefits and profitability. However, given the department’s importance, automation should not be done hastily or simply for the sake of it. Instead, organizations should take the necessary time and work alongside the right technology partner to ensure that the outcome aligns perfectly with their overall purpose.

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